Beer Shampoo goes big through the outdoors

In OOH News By Satarupa Chakraborty - June 06, 2016

Park Avenue Beer shampoo uses giant backlit cutout of shampoo bottles in traditional OOH formats in Delhi, Mumbai and Bangalore.

R P Thakur, ED, Railways & Bharat Rajamani, EY to speak on railway media at OAC 2016

In OOH News By VJ Media Bureau - June 03, 2016

R P Thakur, Executive Director, Non Fare Revenue, Ministry of Railways, Government of India, and Bharat Rajamani, Director & Solution Leader - Marketing and Advertising Risk Services (MARS), EY, will speak about innovative ways to leverage railway media opportunities

South Western Railway opens tender for various OOH formats

In OOH News By Satarupa Chakraborty - June 03, 2016

South Western Railway opens tender for a huge number of gantries, billboards and glow sign boxes in and around Bangalore.

X-Men goes large than life through OOH

In OOH News By Satarupa Chakraborty - June 01, 2016

Action flick X-Men: Apocalypse made its presence across India with high decibel outdoor campaigns, with some on the go too!

Idea ups its visibility quotient at Kumbh Mela

In Campaigns By Satarupa Chakraborty - May 26, 2016

Along with providing immaculate network in the fair ground, Idea cellular focuses on its out-of-home branding at this year's Kumbh Mela.

Sanjay Kapoor of L&T Metro to speak at OAC 2016 on transit media advertising

In OOH News By VJ Media Bureau - May 24, 2016

Sanjay Kapoor, GM & Head Corporate Communications, PR & Marketing, L&T Metro Rail (Hyderabad) Ltd, has over 29 years of experience in the advertising, retail, industrial products, software services, medical equipment, exhibition, and event sectors

Emami takes Kesh King to the holy land of Kumbh

In OOH News By Dipanjan Mukherjee - May 23, 2016

Kesh King brand has been very active in fostering and strengthening its connect with that consumer profile which is beyond the reach of other media through platforms like traditional and rural fairs & festivals.

AdWise Analytics: Increasing transparency in OOH

In Viewpoints By M4G Bureau - May 23, 2016

AdWise Analytics recently unveiled a first-of-its-kind, Out-of-Home media ecosystem solutions that aims to provide end-to-end operations management platform in real time to the outdoor advertising industry.

Srishti Communications takes up associate sponsorship of OAC second year in a row

In OOH News By VJ Media Bureau - May 18, 2016

S Kumar, MD, Srishti Communications reaffirms that knowledge is the critical source of cutting-edge ideas and solutions. The OAC is a compelling opportunity for the OOH industry leaders and professionals to gain significant insights into current trends and future possibilities in the OOH space

Orango Solutions offers innovative OOH sites at Amritsar Airport

In OOH News By Satarupa Chakraborty - May 16, 2016

Amritsar-based Orango solutions has invested in aesthetically-appealing standees along with regular and digital OOH formats, as part of their airport branding solutions at Amritsar Airport.