Results For "AI"
4463 News Found
Gatorade’s Turf Finder initiative reaches Delhi’s Chandni Chowk
In Campaigns By M4G Bureau - April 17, 2024
The initiative aims to revolutionise the way India plays sports, uses data from Google Maps to predict public spaces for playing sports
Coral Media's animated fun: Hocco Ice Cream adorns Gujarat's billboards
In Campaigns By Sakshi Sanghavi - April 16, 2024
The campaign has been executed in multiple cities including Ahmedabad, Vadodara, Surat, Rajkot, Mehsana, Surendranagar, Gandhinagar, Bhavnagar, Bharuch, Palanpur, Vapi, and Jamnagar
‘OOH business in Delhi is on the ascendancy’
In Viewpoints By M4G Bureau - April 15, 2024
Rohit Chopra, COO, Times OOH maintains that there has been a surge in business from key national agencies as well as regional ones
Havells India Sr. GM – Marcom Siddharth Anand Jha joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - April 15, 2024
“OAA has provided credit to the Out-of-Home domain and helped it get its due as an organised industry,” says Siddharth Anand Jha, Senior General Manager – Marcom, Havells India
Coral Media partners Gujarat Talks OOH conference as ‘Associate Sponsor’
In OOH News By M4G Bureau - April 15, 2024
The conference will be held at Courtyard by Marriott, Ahmedabad on April 23
Central Force completes Plan B OOH commissioned study to deliver OOH audience impressions data for Singapore market
In OOH Solutions By Rajiv Raghunath - April 12, 2024
The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH buying on a CPM basis.
‘There's a plethora of data available today, the challenge is how to use & structure it’
In Viewpoints By M4G Bureau - April 12, 2024
In an insightful conversation with Media4Growth, Praphul Misra, Founder and Managing Director of Oi Media, reflects on the transformative role played by data in the realm of Out-of-Home (OOH) Media and all that the company does in helping brands benefit from this data.
Sujai Karampuri appointed as chairman of Indian division of SHARP
In OOH News By Sakshi Sanghavi - April 11, 2024
Sujai Karampuri comes with over two decades of experience in designing and developing sophisticated and high technology software-integrated-with-hardware products
EC mandates mention of printer, publisher on election campaign displays including those on hoardings
In OOH News By M4G Bureau - April 11, 2024
The objective is to establish greater transparency and accountability in the poll campaigning
McDonald's Netherlands and TBWA use aroma to tingle taste buds
In Campaigns By Sakshi Sanghavi - April 10, 2024
Plain red and yellow billboards were installed with smell of fries emitting from them