Gallery ‘Collaboration, audience data, quality assets key to transit media growth’ ‘Collaboration, audience data, quality assets key to transit media growth’ Published on February 28, 2020 By admin Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions share their perspectives on whether agencies are willing to bet bigger on transit media Related Topics: Trending Campaigns KFC Australia turns the Zinger Burger into an outdoor spectacle Campaigns Hocco turns Mumbai’s streets into a moving ice cream carnival Campaigns IRTH brings larger-than-life handbag installation to Mumbai’s Western Express Highway Campaigns Air Transat turns rising World Cup ticket prices into clever OOH across Toronto Campaigns Uber expands Bike & Auto visibility with large-scale transit-led OOH campaign Insights ‘Are we designing for impact or for metrics?’