“OAA mirrors OOH transformation”: Satanik Chaudhuri of Bhartiya Urban

Satanik Chaudhuri, Head of Marketing at Bhartiya Urban Pvt Ltd. joins the jury panel of the 20th edition of OOH Advertising Awards (OAA).

With over 16 years of experience across marketing, brand strategy, business leadership, and experiential storytelling, Sataniki has built a distinguished career working with some of the country’s leading brands. Over the years, he has held key roles across organizations including Nestlé, Times Internet, Commonfloor.com, and Anarock, contributing to the launch of successful products, integrated campaigns, and brand-building initiatives. 

Beyond his corporate leadership roles, Satanik has also worked as an entrepreneur, consultant, and advisor, supporting startups, investors, and businesses in their growth journeys. His contributions to the marketing and communications industry have earned him several recognitions, including being featured in Forbes, being named among Asia’s 100 Power Leaders in Marketing & Communications 2022, and receiving recognition as The Most Influential Real Estate Marketing Professional of the Year 2023. 

Commenting on OAA celebrating its 20th edition, Satanik said, “Reaching the 20th edition is a phenomenal milestone that mirrors the absolute transformation of OOH from a legacy, static medium into a high-tech, responsive powerhouse. More importantly, it highlights an industry pivoted toward true business outcomes, proving that modern outdoor advertising directly drives digital search intent and real-world conversions. It is the ultimate blueprint for the next decade of immersive, data-led brand storytelling.” 

The winners of OAA 2026 will be announced at the awards ceremony on the evening of July 25, 2026, following the conclusion of the OOH Advertising Convention (OAC), which will be held on July 24–25, 2026, at the Grand Hyatt, Goa.  

For more details on OAA 2026, visit: https://www.oacasia.org/oaa/category