Friday, February 28, 2020

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Results For "audience-measurement-metrics"

4 News Found

OOH Expo 2021 to be launched at Mumbai’s Nehru Centre on Jan 22-23, 2021
OOH Expo 2021 to be launched at Mumbai’s Nehru Centre on Jan 22-23, 2021

In OOH Solutions By M4G Bureau - January 22, 2020

The largest exposition of OOH solutions will have the participation of 70+ exhibitors from India and the overseas

Spotlight on audience measurement metrics at 1st Transit Media Talks Conference
Spotlight on audience measurement metrics at 1st Transit Media Talks Conference

In OOH News By M4G Bureau - February 22, 2019

Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group will make a presentation on ‘How audience metrics will catalyse transit media growth’

‘Continuous innovation a must for relevancy of common currency’
‘Continuous innovation a must for relevancy of common currency’

In Viewpoints By Rajiv Raghunath - September 22, 2018

Dave Roberts, Chairman, Out of Home Measurement Council, South Africa and CEO, Primedia Outdoor shares his perspectives on what it takes to develop a common currency for audience measurement metrics

OOH will do really well in 2018 predicts Ashish Bhasin
OOH will do really well in 2018 predicts Ashish Bhasin

In OOH News By M4G Bureau - December 14, 2017

OOH is expected to leverage the opportunities that stem from infrastructure development that includes new airports, Metro networks, etc; however, the medium is contained by lack of standard audience measurement metrics which need to be developed

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