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Zenith forecasts 16% growth for OOH & 65% growth for cinema by 2022
In Research By M4G Bureau - July 29, 2020
Out-of-home and cinema growth will be stronger as they compensate for much greater declines this year, states report
Mobile internet use has eroded consumption of all other media: Zenith’s Media Consumption Forecasts 2018
In Research By M4G Bureau - June 04, 2018
Time spent at the cinema increased 3% between 2011 and 2018 as cinema owners have invested in more screens and a better experience for visitors