‘Gujarat’s economic strengths are pivotal to the OOH vibrancy’

In Viewpoints By M4G Bureau - April 16, 2024

Major Gujarat cities stand out for their significant purchasing power and economic activity, states Jayesh Yagnik, CEO, MOMS Outdoor as he shares his perspective on the Gujarat OOH market.

‘Unified industry action, reintroduction of large formats in key markets key to OOH growth in southern markets’

In OOH News By Amrit Mishra - February 06, 2024

Rohit Chopra, COO, Times Innovative Media; Nabendu Bhattacharyya, Founder, ideacafe.agency; Jayesh Yagnik, CEO, MOMS Outdoor; and Atul Shrivastava, Group CEO, Laqshya Media Group share their perspectives on steps required for accelerating OOH growth in southern markets.

Jayesh Yagnik, CEO, MOMS Outdoor to speak at 2nd South India Talks OOH conference in Chennai on Feb 2

In OOH News By M4G Bureau - January 23, 2024

Jayesh will be participating in a panel discussion on ‘What will it take to double OOH business in southern markets’

‘We can expect to see 12-15% increase in business’

In OOH News By Rajiv Raghunath - January 02, 2024

Jayesh Yagnik, CEO, MOMS OOH sees technology playing a pivotal role in the OOH growth process

Karan Sapru Joins MOMS OOH as Business Director for South Region

In OOH News By M4G Bureau - September 28, 2023

Karan brings in a wealth of experience having previously worked at organisations such as Dentsu, Laqshya and Unitech Group.

‘DOOH cut out for great storytelling’

In Digital OOH By M4G Bureau - July 03, 2023

Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media assets are still largely available only in the major markets.

Making haste, slowly

In Digital OOH By Rajiv Raghunath - April 11, 2023

Specialist agency heads take stock of how pDOOH is shaping up in India

Non-metro OOH markets have the potential to attract higher ad spends

In OOH News By M4G Bureau - January 25, 2023

However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, ‘The Southern Advantage’ may not be fully leveraged.

South India Talks OOH Conference today at Courtyard by Marriott, Hebbal, Bengaluru

In OOH News By M4G Bureau - January 20, 2023

The conference will direct laser focus on the emerging growth opportunities in the Southern India OOH spectrum

Jayesh Yagnik to speak on growth opportunities in southern markets at South India Talks OOH Conference in Bengaluru

In OOH News By M4G Bureau - January 16, 2023

Jayesh will be sharing his perspectives on ‘The Southern OOH Advantage: Factors making OOH the go-to media’