Results For "ITC-Foods"
13 News Found
B Natural makes an impactful OOH splash in Bengaluru
In Campaigns By Rajiv Raghunath - February 26, 2015
Crossroads executed the 21-day campaign in the city in a highly creative fashion, keeping in view the target audience
Crossroads crafts looming presence for ITC Foods''Gum On' in Bengaluru
In OOH News By Rajiv Raghunath - February 19, 2015
Crossroads has used some 116 sites for the campaign, mainly comprising billboards. Media properties on bqs, skywalk and mall have also been innovatively used to run the campaign
Engagement is key to effective OOH advertising: Brand leaders
In OOH News By Bhawana Anand - July 15, 2014
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands. On the other side, there are expectations from the existing and potential advertisers that the industry should overhaul its practices, enhance the service quality, introduce new and innovative media assets, and offer a more enriching customer experience.
OAC 2014: Team Sapphire wears the crown of'Young Outdoorians'
In OOH News By VJ Media Bureau - July 10, 2014
OAC 2014 gave emerging outdoor professionals the opportunity to showcase their media planning skills for the FMCG industry through a unique'Young Outdoorians' contest
Delhi Metro should extend exclusive, long-term ad rights: Industry leaders
In OOH News By VJ Media Bureau - July 08, 2014
DMRC is preparing the ground for consolidation of OOH business in the Metro space, and is likely to give out ad rights for periods up to 10 years
OAC 2014: Top decision makers to deliberate on Delhi Metro opportunities
In OOH News By VJ Media Bureau - July 01, 2014
Manu Seth, Marketing Director, HTC India; Sharat Sharma, Director Operations, Delhi Metro Rail Corporation; Sunder Hemrajani, Managing Director, Times Innovative Media; Siddharth Subramaniam, Principal Manager, Media, ITC Foods; and Haresh Nayak, Managing Director, Posterscope Group India to address the session
OAC 2014: The countdown has begun
In OOH News By VJ Media Bureau - June 13, 2014
The Convention will be a singular opportunity for industry leaders and professionals to assess the current market trends, advertiser demands and pain points, innovations, new technologies and best practices, as well as address issues linked with policy matters and industry practices
Sunfeast creates mini farmland at Bengaluru airport
In Campaigns By Mansi Lavsi - May 05, 2014
JCDecaux executes Sunfeast Farmlite's innovative campaign at Bengaluru airport, wows passengers
Cashing in on all formats
In Viewpoints By M4G Bureau - October 22, 2013
Siddharth Subramaniam, Principal Media Consultant, ITC Foods, talks about how the brand leverages OOH in the state of Tamil Nadu where hoardings are severely restricted.
ITC grabs eyeballs at Chennai's mega bus terminus
In OOH News By VJ Media Bureau - August 20, 2013
The FMCG Major has launched their out of home campaign with 41 backlit units displaying ITC's Food brands at the Koyambedu bus terminus in Chennai, one of the busiest and largest bus terminuses in Asia which has a footfall of 4 lacks.