Results For "Global-Outdoor"
3 News Found
UK’s Global acquires Primesight, Outdoor Plus from PE firms
In OOH News By M4G Bureau - September 24, 2018
Media and entertainment group Global has entered the OOH sector with the simultaneous purchase of Primesight and Outdoor Plus
Global Outdoor LED display market to scale $40 billion
In Research By M4G Bureau - April 06, 2018
Constant new product innovation and integration of advanced technology are key characteristics of the market, garnering consumer attention
Global outdoor ad market to grow at 4.5% CAGR over 5 years
In Digital OOH By M4G Bureau - March 15, 2017
Technologies such as AR, NFC, and beacon advertising can help brands to provide highly relevant and personalised content to customers, resulting in cost savings to the extent of 7% of the total category spend.