Results For "Contextual-Advertising"
8 News Found
5G rollout could be a gamechanger for DOOH in India
In Digital OOH By M4G Bureau - October 03, 2022
High speed networks set the stage for scale up DOOH campaigns, contextual advertising, among others
LMX inks deal with Singapore’s Kalms for contextual advertising on smart vending machine screens
In Digital OOH By Rajiv Raghunath - October 19, 2020
Kalms’ smart vending machines are equipped with digital screens that can be programmed to serve advertising content
upGrad goes contextual to get right framework for communication
In Campaigns By M4G Bureau - February 28, 2020
upGrad reaches to 1000+ corporates in 10 cities in association with CupShup
vivo’s showcases #ClearAsReal emotions
In OOH News By M4G Bureau - September 11, 2019
The extensive campaign is to be supported by contextual advertising and experiential engagement across OOH, DOOH and social media
'Contextual Advertising Industry to reach worth USD 125.79 billion in 2018'
In Research By M4G Bureau - July 04, 2018
The growth of this market is driven by the increasing number of social media users, personalised marketing strategies and growing trend of mobile advertisement among others.
AdOnMo facilitates contextual advertising on cab LED screens
In Digital OOH By Bhawana Anand - March 29, 2018
The LED screens are placed atop cabs and the firm uses patented software and proprietary hardware by which brand advertisement can be displayed as per particular time of day and location of the cab
Audi drives contextual advertising on DOOH in UK
In Digital OOH By M4G Bureau - October 21, 2017
The roadside campaign uses traffic, time and weather data to trigger content that is contextually relevant at each location
Quividi DOOH analytics powers contextual advertising
In Digital OOH By VJ Media Bureau - December 27, 2016
With its new real-time audience & context analytics, Paris-based Quividi lets agencies and network operators make the best and take the beat of DOOH campaigns