Chennai Metro PSD formats gaining traction

In OOH News By Bhawana Anand - October 08, 2018

Mark Metro which holds the exclusive ad rights for Chennai Metro stations maintains that the PSD media format is now drawing the attention of national brands

POPODAX innovates to build market for Ready to eat Appalams

In Campaigns By Bhawana Anand - October 04, 2018

Executed by the Surespace agency in several markets such as Chennai, Coimbatore, Madurai, Trichy and Salem where Bus shelters have been kept as the main format

Popodax goes many a mile in Chennai

In Campaigns By M4G Bureau - September 26, 2018

The brand is opted for branding of 200 cabs in the city; campaign executed by JugnooMedia

Chennai media owners back GHMC move to remove illegal sites

In OOH News By M4G Bureau - September 25, 2018

The media owners view this step as key to ushering in fair business practices, regulation of business, and declutter of the city landscape

Greater Chennai MC plans strong action against unauthorised media

In OOH News By M4G Bureau - September 19, 2018

The civic body in its notice issued for the removal of illegal outdoor advertising sites and structures has proposed penalty of Rs 10,000 fine or a jail term of 3 years or both depending upon the case

TDI International bags Chennai airport media rights

In OOH News By M4G Bureau - August 28, 2018

The OOH firm outbid competition from some of the biggest players in the airport media space to win the rights for a period of 10 years

Macromedia installs Efi VUTEk® GS3250LXR LED UV roll-to-roll printer at Chennai unit

In OOH Solutions By M4G Bureau - August 08, 2018

Considering the growing demand for green applications, the printing firm has installed a new machine at its Chennai unit

SPACES unfolds superpowered HygroCotton offerings

In Campaigns By Bhawana Anand - July 24, 2018

The campaign was executed by MOMS Outdoor Media Solutions in 18 cities including Mumbai, Delhi, Bengaluru, Chennai, Kolkata, Hyderabad, Pune, Nagpur, Ahmedabad, Surat, Vizag, Lucknow, Ranchi, Guwahati, Chandigarh, Ludhiana, parts of Kerala and Jammu

Chennai likely to have billboards back on streets in near future

In OOH News By M4G Bureau - July 12, 2018

However, there is still some distance to go with regard to the bylaws to be drafted for the format and tendering processes to be firmed up

Bisleri Fonzo fizzes up with #MMMbhiAAHbhi

In Campaigns By Ria Banerjee - May 25, 2018

Executed by media planning and buying agency, Wavemaker, and with the creative handled by FCB Ulka, the month-long integrated marketing campaign is aimed at appealing to the youth with a healthy and refreshing choice for sultry summer