The campaign playfully invites consumers to test it themselves—simply taking a sip of tea in front of a mirror, where the image of Good Day seemingly...
Both visually and metaphorically, the campaign demonstrated how the brand adapts to nature, rather than forcing nature to adapt to it.
The campaign is executed by MOMS Outdoor, Talented agency and Coral Media
Exploring how political dynamics shape the OOH industry and strategies to navigate them, as shared by industry veteran Noomi Mehta.
Ideacafe Roots aims at addressing brands communication needs in Tier 2 and Tier 3 cities
The campaign, executed by GroupM OOH Solutions, featured eye-catching bus shelter installations in Delhi and colourful wraps on 20 buses in Mumbai, ensuring high visibility and...
Coral Media executes 3D billboard campaign for Britannia Good Day Butter Cookies, showcasing the perfect monsoon pairing with tea across Delhi, Gurgaon, and Kolkata.
Attractive cash prizes for the winner & runner-up
Murugan will be speaking on the theme of ''What's the RoI that OOH must deliver to advertiser?'
Karan brings in a wealth of experience having previously worked at organisations such as Dentsu, Laqshya and Unitech Group.
