Campaigns With metrics, transit media can deliver big With metrics, transit media can deliver big Published on March 18, 2019 By admin Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group, explains that with metrics, each segment within OOH media will be able to give specific reasons for being a part of a media plan Related Topics: Trending OAA OAA 2025 Jury Meet held in Gurugram OAC Gaurav Soni, Head of Media at Perfetti Van Melle, to join panel discussion on OOH commoditization at OAC 2025 Campaigns ‘The Ranveer Singh Meal’ hits the streets with McDonald’s cab campaign OAC Abhijit Sengupta, CEO of OAP Mediatech, joins OAC panel to address a crucial question Campaigns Polycab’s ground-level OOH presence at Jagannath Puri Rath Yatra 2025 OAC Easy Outdoor to showcase cloud-based adtech solutions at OAC Expo 2025