The Minion Street, NBC Universal ( Minion) by Active Media Innovation

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• Creative Concepts

  Seoul sees Nike’s latest football impact installation

• Innovative Use

  Rare Beauty launches scratch-and-sniff billboards for new fragrance

• Company News

  BIG FM relaunches its OOH Vertical- BIG OOH (Formerly BIG Street)

• People

  Abhijit Sengupta, CEO of OAP Mediatech joins OOH Capital as a Partner

• People

  Ajit Varghese joins Madison Media as Partner and Group CEO, Media & OOH

• Contracts & Investments

  CASHurDRIVE Marketing Ltd. signs exclusive agreement for bus advertising rights across Punjab