Campaigns ‘OOH to become increasingly important for OTT category’: Tarun Katial ‘OOH to become increasingly important for OTT category’: Tarun Katial Published on August 28, 2019 By admin Outdoor is not anymore about only advertising, it’s about customer acquisition Related Topics: Trending Campaigns IKEA wraps Copenhagen in flat-pack OOH campaign Campaigns Nestlé turns OOH into an interactive workout experience Associations Wrap2Earn signs national Ad partnership with Moove DDX Asia Firstouch Solutions to showcase future-ready digital display ecosystem at DDX Asia 2026 Insights ‘Time to recognize OOH as the heavyweight champion of real-world impact’ Campaigns Godrej turns OOH communication into a catalyst for handloom revival