Campaigns ‘OOH to become increasingly important for OTT category’: Tarun Katial ‘OOH to become increasingly important for OTT category’: Tarun Katial Published on August 28, 2019 By admin Outdoor is not anymore about only advertising, it’s about customer acquisition Related Topics: Trending Creative Concepts McDonald’s unleashes “McScream” OOH installation in NYC for Halloween Industry News Global Outdoor Advertising market headed for $26.47 billion by 2034 Brand Insights When AI met the streets: How CARS24’s Bengaluru billboard turned technology into accountability Company News Online Instruments Pvt. Ltd. expands its offices in Chennai, Hyderabad, and Dubai Campaigns The Brand Sigma marks 5 years with a DOOH campaign Campaigns Heineken swaps AI companionship for real beer in cheeky OOH campaign