How the cookie pops out!

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• Campaigns

  LPG or acidity? Instamart’s billboard has both ‘gas problems’ covered

• Contracts & Investments

  WPP Media wins integrated media mandate for LT Foods’ Daawat

• Campaigns

  Dolmio brings its iconic Puppet Family back to the streets

• People

  Prasenjit Basu takes charge as Head – Marketing & Corporate Communications at Voltas

• People

  Shivani Goel joins Reliance Brands as VP – Marketing

• Insights

  “The decision to go public should never be driven by the availability of capital alone”