Campaigns Feel the ‘Silk’ melt as you walk Feel the ‘Silk’ melt as you walk Published on December 10, 2013 By admin Chocolate lovers at popular malls in India, were in for a surprise when they came across a huge Cadbury Silk bar on melting screens. Agency: Bates Related Topics: Trending OAC CEO & Founder of PODO Media Network, Daewon Kim to speak at OAC 2025 OAC Vistar Media’s Head of Retail Media, Sean Cheyney, to speak at OAC 2025 OAC Vyoo to showcase AI-Powered OOH measurement at OAC 2025 Expo Campaigns Meta AI’s contextual OOH billboards ask the right questions in Delhi and Lucknow Campaigns “Ronth” movie takes over Kerala with extensive OOH campaign Industry News G3 Media joins COMMB to strengthen OOH presence in Canada