Campaigns Drink, but don’t drive Drink, but don’t drive Published on December 10, 2013 By admin In sync with the God-fearing Indian mindset, McCann Erickson a designed an activity to address drunken driving by giving a pinch of reality to the visitors of Zara bar in Chennai. Related Topics: Trending Campaigns Zomato serves up a Garba-inspired OOH twist with a ‘not a Blinkit ad’ billboard Creative Concepts Signpost India turns Bengaluru Metro into a canvas for Karnataka’s cultural heritage Contracts & Investments TVS Motor appoints Dentsu for integrated media mandate Industry News US study finds OOH delivers $7.97 in marginal profit ROI as DOOH adoption triples Talks OOH Mantra Ads joins Gujarat Talks OOH as Associate Sponsor Talks OOH Rohit Chopra of Times OOH joins Gujarat Talks OOH panel on infrastructure-led growth