Campaigns Data will drive spends: Shalini Kumar Data will drive spends: Shalini Kumar Published on March 18, 2019 By admin Shalini Kumar VP – Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks held in Mumbai on February 28t Related Topics: Trending Campaigns McDonald’s Germany’s thoughtful DOOH campaign for Ramadan Creative Concepts Channel 4 unveils ‘The Fountain of Filth’ on London’s South Bank Campaigns Interactive AI hologram takes a spiritual avatar Tenders Signpost India bags exclusive advertising rights for “Kolkata Streetscape Renaissance” project Campaigns Crompton’s new OOH campaign across South India Tenders Podhigai Media Group secures exclusive branding rights for Ahmedabad metro train