Brands require focused experiential marketing with strong proposition

In OOH News By Bhawana Anand - September 25, 2020

In order to stand out in market, automobile brands and organised retail sector are expected to start spending on experiential marketing by Diwali festival

Indian OOH industry grew by 8.8% in FY2018-19

In Research By M4G Bureau - March 15, 2019

Organised retail sector key contributor to OOH revenue growth, according to EY-FICCI 2019 Media & Entertainment report 2019

OOH to grow at 11% in 2019: Pitch Madison Advertising Report 2019

In Research By M4G Bureau - February 14, 2019

Organised retail, consumer services and real estate categories are the major contributors to the OOH pie