Nike, Airtel, Coca-Cola among others go beyond the big league,Avinash Pant, Manchester United
The brand has drafted an exclusive BTL plan which includes OOH medium, mall activations and new initiatives like augmented reality and flash mob to promote its...
By extending their affiliation with the Sunburn Festival, Woodland created enough buzz once again with a bang. The youth brand has developed an innovative experiential experience...
TIMDAA, a company known for driving state-of-the-art structures for clients, is now in the Limca Book of Records for installing the biggest site in the country,...
with an aim to create a personal connect with kids, the channel organized"Toon Cricket, their on-ground property, in a larger-than-life manner.
To announce the BB Messenger launch on Android and iOS, Blackberry executed an engaging activity across high footfall areas to tap the youth audience.
Most brands worth their products today list engaging activation somewhere on top of their must-do marketing initiatives. So what has been their experience? And will activation...
By combining Brand Pillars and Customer Guidance Camp, the brand reached out to 20 lakhs of people in seven days.
Godrej has gone on a major promotional drive for its brand Good Knight's low smoke coil in the rural markets of Maharashtra.
The brand unveiled a statue of the master blaster in the city as part of its various activations meant to strike a chord with the audience...
