Sanjay Kapoor, GM & Head Corporate Communications, PR & Marketing, L&T Metro Rail (Hyderabad) Ltd, has over 29 years of experience in the advertising, retail, industrial...
Goafest 2016, held recently in the beach capital of the country recognized the out-of-home and experiential media potentially.
In the East Talks OOH conference recently held in Kolkata, a panel discussion highlighted the issues of visual pollution created by out-of-home industry and how it...
A panel discussion at the East Talks OOH conference in Kolkata, highlighted the industry's need to move beyond the traditional formats and evolve with the times...
The first edition of East Talks OOH, an OAC initiative presented by Ad Touch, was inaugurated today at Hotel Park Plaza in the city of Kolkata....
Out-of-home (OOH) adspend in the UK broke the £1 billion barrier in 2014, and is predicted to grow by 4.8% in 2016, according to forecasts from...
A panel discussion at Kerala Talks OOH 2015 spoke on the hurdles for the growth of the state's OOH industry. The panelists pointed out that the...
Clutter describes the condition of today's visual and promotional landscape of OOH industry. A panel discussion at Kerala Talks OOH 2015 threw light on how grabbing...
Street Furniture enables advertising that connects with consumers on a personal level. A panel discussion at Kerala Talks OOH 2015 spoke about this highly efficient form...
A panel discussion, at Kerala Talks OOH 2015, speaking on scaling up the outdoor advertising industry in Kerala highlighted the market's biggest advantages which include cost-effectiveness...
