The retail brand commemorates regional New Year celebrations in the country through a 360- degree marketing approach that is on till 15th April
The campaign will be launched across mediums along with high powered on-ground activations
The metro rail corporation issued a statement on the media report claiming decline in the ridership
The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels
Salman Khan will feature on all brand mediums including Television, Print, Digital and OOH; while Jr. NTR will be seen on all print and OOH communications...
Starting with TVC, the brand has planned various multi-channel marketing and promotional activities
The group appoints Thomas Minc as MD - Global Strategy and Ellen Zaleski as MD - Global Insights
Michael Foley, Founder of Foley Designs, highlighted the need to re-imagine transit media design to make the medium much more powerful in his talk at the...
Specialist agency heads Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, COO, MOMS Outdoor Media Solutions; Vinkoo Chakraborty, Business Head, Rapport India;...
Shalini Kumar VP - Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks...