Results For "Traffic"
128 News Found
HMSI crafts sand sculpture in Puri to spread awareness of road safety
In OOH News By Bhawana Anand - June 16, 2014
The company engaged famous sand artist Sudarsan Pattnaik to create a sand sculpture at the Puri Beach to mark the inauguration of Honda's Traffic Parks in in Bhubaneswar and Cuttack
Vodafone innovates with'Choose Your Number'
Vodafone, the telecom services major recently launched an OOH innovation for its"œChoose Your Number†scheme which was tied to the brand's IPL 7 campaign in the Kolkata market. The OOH specialist agency, Kinetic partnered with the brand in executing the innovation which aims to inform the OOH audience that they can choose their favourite / auspicious number while taking a new connection from Vodafone. To create a high brand recall for the communication, the innovation was deployed at E.M. Bypass, a key traffic crossing in the city.
Non-Metro Airports: Potentially Capable of Attracting More Brands
As domestic and international traffic increases at key Tier II airports, a great number of advertising brands are likely to mark their presence in this OOH landscape
Triam Veer builds huge OOH presence in Kolkata & ROWB
In Campaigns By Nabamita Chatterjee - May 20, 2014
Balaji Ads has used a variety of media formats for the campaign that includes 150 traditional large billboards, traffic consoles, bus shelters, unipoles, pillar wraps, LED hoarding, cut-outs and live showstoppers
Play a game and win a discount, Myntra shows how
In Campaigns By Bhawana Anand - April 30, 2014
E-commerce brand Myntra engaged the audiences with a digital on-ground activation platform which lead traffic onto their online store. Karmatech designed the entire activation with their new motion technology Kinect in three different malls of Delhi. Outdoor Asia digs into the strategy behind it.
Hindustan Times launches'Your Gurgaon, Your Voice' campaign
In OOH News By VJ Media Bureau - June 29, 2013
DDB MudraMax creates a high decibel OOH campaign by using unipoles, traffic signals, metro pillar panels and wall wraps to amplify the tagline - "Your Gurgaon, Your Voiceâ€.
Laqshya launches Research on Outdoor Audience Movement
In OOH News By VJ Media Bureau - May 27, 2013
The measurement will be done on by audience measurement metric based on traffic count and allow clients to reach a ballpark figure on OTS/ Eyeballs.
Via.com flies via OOH at BIAL
In OOH News By Vjmedia Work Team - January 23, 2013
A high-decibel OOH campaign at BAIL airport to address and capture the 100% departure traffic of BIAL.