The Quintessential OOH Quiz held at OAC 2016

In OOH News By VJ Media Bureau - June 18, 2016

The quiz was hosted by Nabendu Bhattacharyya, MD, Milestone Brandcom who held the audience in rapt attention with his exciting and engaging questions.

Nabendu Bhattacharyya to conduct'The Quintessential OOH Quiz' at OAC 2016

In OOH News By VJ Media Bureau - May 19, 2016

The Quintessential OOH Quiz 2016 will give all OAC participants the opportunity to test their OOH knowledge quotient and win attractive prizes.

A ready reference point by OOH industry will justify spends of the brands

In OOH News By Nabamita Chatterjee - March 23, 2016

A panel discussion at East Talks OOH conference held in in Kolkata recently discussed'What will be the key to increase brand spends in eastern market\'.

Brands should tap the TG of this emerging region: Rajeeb Bhattacharya

In OOH News By Nabamita Chatterjee - March 18, 2016

Speaking at the East Talks OOH conference in Kolkata, Rajeeb Bhattacharya, East & South, Kinetic India highlighted that brands have great opportunity to tap these markets as most of the states in this region are growing at a very rapid pace.

BMW flies through aerial outdoor

In Gallery By - November 09, 2015

BMW launches a unique aerial OOH campaign involving a big banner attached to flying helicopters. Executed by Delhi-based Greenline Media, the first-of-its-kind campaign has already been executed in Ahmedabad and Mumbai while cities like Hyderabad, Bengaluru, Chennai and Chandigarh are in the pipeline.

BMW flies through aerial outdoor

In OOH News By Satarupa Chakraborty - November 09, 2015

BMW launches a unique aerial OOH campaign involving a big banner attached to flying helicopters. Executed by Delhi-based Greenline Media, the first-of-its-kind campaign has already been executed in Ahmedabad and Mumbai while cities like Hyderabad, Bengaluru, Chennai and Chandigarh are in the pipeline.

Madison OOH rejigs senior management team

In OOH News By VJ Media Bureau - October 26, 2015

Dipankar Sanyal has been promoted to CEO, Platinum Outdoor, while Jayesh Yagnik takes on the role of COO, MOMS.

Brands advertising in UP are hesitant about digital media

In OOH News By Satarupa Chakraborty - October 19, 2015

Although digital is posing as stiff competition to static media, the viability of LED screens in Indian towns and cities are still in questions, where location, eyeballs and infrastructures will decide the fate of digitalization of OOH space in India.

Renault Kwid makes a bold statement at Mumbai airport

In OOH News By Satarupa Chakraborty - October 01, 2015

French automobile giant, Renault forays into the small-car segment with an innovative installation of its new model - Kwid at Mumbai airport recently. Executed by Times OOH, the billboard used a mocked-up version of Kwid as an attachment, creating an illusion of real car hanging.

Equity financing of OOH business - meeting challenges headon

In Viewpoints By M4G Bureau - August 05, 2015

Nabendu Bhattacharyya, CEO & Managing Director, Milestone Brandcom, recounts his entrepreneurial journey and the myriad challenges that he tackled while attracting investor attention