The project was inaugurated by M. Paramasivam, Executive Director of Punjab National Bank (PNB) in the presence of senior Railway officials and officials of PNB.
With over $9.13 billion in total OOH revenue for the year, a 4.6% increase from 2023, the report highlights how leading brands are leveraging both scale...
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
The contract is for a period of 10 years
The campaign is employed across Mumbai, Delhi, Bangalore and Gurugram
The 2024 Awards will be accepting submissions for campaigns that were launched/active between January 2023 - December 2023.
The Catalan ham chain relies on multi-award-winning digital signage software for new vending models.
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session...
Worldcom OOH developed a comprehensive plan that included airports, subway stations, the most important cities and various digital and analog formats across key cities of Chile.
In his 19+ years of brand stewardship experience in advertising and marketing, Aniruddha has worked with global businesses like Unilever, Nestle, Wipro, Samsung, LG, HSBC, Vodafone,...