Results For "Selvel-One"
25 News Found
Quividi Conference on “India, the next DOOH giant?” on June 29
In Digital OOH By M4G Bureau - June 28, 2021
The knowledge sessions will focus upon ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model Powering The Next Billion Outernet Digital Screens"
Industry leaders to discuss ‘New Business Models’ at Quividi India Conference on June 29
In Digital OOH By M4G Bureau - June 26, 2021
The deliberations will focus upon new monetization models and use cases for DOOH, covering Audience Planning, Guaranteed Impressions, Multichannel Digital campaigns, Retargeting, Programmatic, Retail Media.
OOH (Out of Home) media in Advertising: Feast or Famine
In Viewpoints By - June 07, 2021
Noomi Mehta, Chairman, Selvel One Group asserts that the future of Indian OOH and it's importance, are predicated upon the collective will and initiative of the media owning businesses to reinforce the medium’s competitiveness and accountability standards. Otherwise, there is the risk of the business becoming like “yesterday-men in the dream of tomorrow’s world”. Noomi advocates a 6-Step approach to strengthening Indian OOH in the current times.
OOH is strong enough to bounce back: Industry leaders
In OOH News By Bhawana Anand - April 24, 2020
In a webinar hosted by The Social Street and anchored by Mandeep Malhotra, industry leaders Noomi Mehta, Alok Jalan & Pramod Bhandula underlined the need to engage clients innovatively
Moustache Jeans creates wide presence with audience as centre of attraction
In Digital OOH By Ria Banerjee - December 19, 2019
Moustache Jeans displays localites greetings on multiple OOH formats to surprise city spectators for Wish Big Carnival initiated by Selvel NEXT-IN
Moving Walls digitises Indian OOH with Freedom initiative
In OOH News By M4G Bureau - August 06, 2019
The programmatic outdoor firm equips billboard owners with audience data-powered planning & inventory management tools
Selvel One Group strengthens LED display solution business
In Digital OOH By Ria Banerjee - July 03, 2019
A giant 40ftX20ft LED screen has been installed inside Salt Lake stadium, Kolkata to showcase sports live updates and advertising
Selvel Advertising celebrates in style Subhash Dey Niyogi’s stellar 50-year stint
In OOH News By Ria Banerjee - September 04, 2018
Subhash Dey Niyogi’s 50-year career association with Selvel One described as “the rarest of rare in the outdoor fraternity”
FICCI-FRAMES to host session on DOOH on March 7
In OOH News By M4G Bureau - March 06, 2018
The panel will have Indrajit Sen of IOAA as the moderator, and Suresh Balakrishna, CEO – South Asia and Middle East, Kinetic India; Pramod Bhandula, Executive Chairman, JCDecaux India, Jahan Mehta from Selvel One, Mukesh Manik of Encyclomedia and Nidhi Choudhary, Dy Commissioner, MCGM as the discussants
‘If investments are delayed till the ground is right, it will be too late’
In Digital OOH By M4G Bureau - August 18, 2017
There is no straight answer to the question – when will DOOH come into its own in India. Noomi Mehta, President, Indian Outdoor Advertising Association (IOAA) and Chairman, Selvel One Group, talks about the enabling factors, as also the challenges, that will drive or inhibit DOOH media expansion in India. Edited excerpts of the interview: