UK’s 75Media forays into Scottish market with Wildstone backing

In OOH News By M4G Bureau - May 03, 2023

75Media acquires 122 new billboard sites including largest outdoor advertising structure in Scotland

All about the WOW factor!

In Viewpoints By Rajiv Raghunath - February 22, 2023

Scott Krantz, CEO of Los Angeles-based WOW Media, a leading operator of iconic DOOH media sites and a pioneer of traffic-facing, large format full motion displays, talks about the company’s business journey to the top, in an interview with Rajiv Raghunath.

‘Centre-read, full-motion digital billboards 5.8x more effective than traditional static roadside OOH’

In Research By M4G Bureau - January 30, 2023

Neuro-Insight used a car-driving simulation with Los Angeles residents for the study

‘Football Fever’ grips audience attention at Mauritius airport

In Campaigns By M4G Bureau - December 27, 2022

Times OOH conceptualised and executed the ‘Football Fever’ event at the Sir Seewoosagur Ramgoolam International Airport (SSRIA), Mauritius.

Clear Channel Outdoor Holdings to sell its Switzerland business to Goldbach Group for $92.7mn

In OOH News By M4G Bureau - December 23, 2022

The company continues review of strategic alternatives for its European businesses

Clear Channel Americas partners USO to raise awareness of the sacrifices service members make

In Digital OOH By M4G Bureau - November 02, 2022

The month-long DOOH campaign reminds Americans to express gratitude and commitment to service members and their families through USO programs focused on connection, wellness, and resiliency.

US OOH majors Lamar, Outfront, Clear Channel Worldwide to present at Toronto 2022

In OOH News By Rajiv Raghunath - April 26, 2022

"We are very fortunate in securing Sean, Jeremy, Ryan from Omnicom and Scott who will give us a unique insight into the very top echelons of our industry,” states Tom Goddard, President, WOO

Volta collaborates with Walgreens to expand reach in US

In OOH News By Rajiv Raghunath - February 18, 2022

Volta targets installing 1,000 DC fast charging stalls at over 500 Walgreens throughout the US

Hivestack, Scentre Group, Tonic Media Network join OMA

In OOH News By M4G Bureau - January 24, 2022

“We are pleased to say that we now represent close to 100 per cent of the Out of Home industry in Australia,” says OMA CEO Charmaine Moldrich

Use of biometric data, personalisation, among key expected trends

In Research By M4G Bureau - February 19, 2021

A report by Essence, part of GroupM, studies the impact of 2020 on the future of advertising and analyses the likelihood of 15 different scenarios occurring in the next decade