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3 News Found
‘Pricing , measurement, maintenance & technology key to higher spends on OOH’
In Viewpoints By N Jayalakshmi - October 07, 2021
In an exclusive interaction with Media4Growth, Vaishali Sharma, Marketing Head - SONY SAB, talks about the brand’s approach to the Out-Of-Home medium as a marketing tool and the challenges therein.
Re-energised & refreshed SONY SAB takes new look to OOH
In Campaigns By Bhawana Anand - June 27, 2017
The new brand expression Haste Raho India has been prominently communicated via an extensive outdoor campaign.
Sony SAB TV show brings twitter to OOH
In Campaigns By Satarupa Chakraborty - July 27, 2016
Combining digital with OOH in the most innovative way, Kinetic executes an OOH campaign with twitter interaction at vantage sites in Mumbai for Sab TV's show Y.A.R.O.