Results For "Publicity"
165 News Found
‘Punjab market offers opportunities for sustained brand presence’
In OOH News By N Jayalakshmi - September 20, 2021
Kamal Mittal, MD, Creative Designers Outdoor Publicity Solutions, a media owning company with about 350 properties across Punjab, shares his observations on why Punjab is a promising market for brands, why DOOH is yet to take off in any meaningful way in the state, and more…
Timely payments critical for OOH recovery
In OOH News By - August 30, 2021
Media owners weigh in on the need for streamlining and facilitating timely payments from buyers
‘A strong trade body would help the industry wade through troubled waters’
In OOH News By N Jayalakshmi - August 27, 2021
What is the role of an industry body at a time when business is limping back to normalcy post pandemic? Outdoor Asia reached out to media owners to get their views on the role of a national or regional trade body in supporting the OOH industry’s growth, in terms of these four aspects: A. Policy Policy advocacy and discussions with regulations B. Access to technologies and digitalisation of OOH C. Training/retraining of OOH professionals and D. Discussions with OOH planners and buyers on brand engagements, campaign durations, timely payments, etc. Here is the first part of their take.
IOAA Board elects Noomi Mehta as Chairman, Pramod Bhandula as Vice Chairman
In OOH News By Rajiv Raghunath - July 09, 2021
In the AGM, the Board also elected C D V Subba Rao as Secretary, and Roxanne Ichhaporia as Treasurer
Satyendra Prakash takes charge as Principal DG of Bureau of Outreach & Communication
In OOH Solutions By M4G Bureau - March 18, 2021
The appointment is effective from March 1, 2021. The Bureau of Outreach and Communication (BOC), earlier known as Directorate of Advertising and Visual Publicity (DAVP), is the nodal organisation of the Govt of India for advertising and communication.
IOAA maintains I&B Ministry should have consulted industry before preparing new Outdoor Publicity guidelines
In OOH News By M4G Bureau - March 11, 2021
The apex association is planning to submit with ministry outdoor industry’s feedback on the new policy
I&B Ministry releases new guidelines for Outdoor Publicity
In OOH News By Bhawana Anand - March 02, 2021
The new policy has been designed to cater to the evolving nature of the OOH medium and to government organizations’ communications needs through proper guidelines regarding media planning, monitoring, rates list, etc.
Southern Railway announces new tenders for exclusive advertising rights
In OOH News By M4G Bureau - February 26, 2021
The tenders are for conventional OOH formats and display publicity on BMI kiosks
No immediate relief for OOH; benefits seen in the longer term: Industry leaders on Budget
In OOH News By Bhawana Anand - February 02, 2021
Metro rail network expansion will boost transit media growth; medium to long term economic growth to have a positive cascading impact on OOH
Construction uptick boosts OOH recovery in Bihar
In OOH News By Pratima Pareek - December 15, 2020
Media owners reckon business recovery will be faster once Covid19 mass vaccination gets underway