The brand has partnered with Platinum Outdoor for impactful reach in southern towns/cities
The brand strategically employs OOH media by targeting key, high-impact locations in Mumbai under phase 1 of Unlock initiative
Vinod Kumar Gupta, MD, believes that OOH media will effectively contribute to their communication campaign as it has amazing traction across traffic junctions, market places and...
The brand has roped in vans devised with Purifying Vans roaming around the prominent locations such as Taj Mahal
The agency promotes their client, VIP Industries with an impossible offer on return flights, using an eye-catching media
#BapuReminder urges people to walk on Bapu’s path on his 150th birth anniversary
The campaign, executed by Platinum Outdoor, is targeted at the youth segment that is a high user of mobile data
Innovative bus shelters, washroom branding and free taxi rides were some of the initiatives rolled out by the youth TV channel brand to target youth
Transit media is integral to OOH plans
Specialist agency heads Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, COO, MOMS Outdoor Media Solutions; Vinkoo Chakraborty, Business Head, Rapport India;...