Sophie Masson will be charged with leading the vision of GDX Studios out of the pandemic period and working with the studio’s multidisciplinary team to develop...
The campaign has been deployed at Dubai’s International Financial Centre in order to target professionals
DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs
The brand strategically employs OOH media by targeting key, high-impact locations in Mumbai under phase 1 of Unlock initiative
The campaign creatives exuded a strong local flavour
Effective success in retargeting exposed audiences for further engagement; garnered 2.7% avg. CTR, 3X higher than previous benchmarks
SPIA maintains that PE is not eco-friendly
The strategic alliance will enable Havas and Adcity clients to have greater precision while tracking ROI on OOH and DOOH platforms leading to more evidence-based outcomes...
The campaign designed by Dentsu India to be rolled out on digital, print and OOH
BackLite Media to supply on-screen advertising and branding for customers across the GCC
