Results For "OUTFRONT-Media"
14 News Found
Billboards highly effective venue in pDOOH advertising: Vistar Media study
In Research By M4G Bureau - May 11, 2023
Advertisers from the retail industry ran the most billboard campaigns that included measurement in 2022, followed by consumer packaged goods (CPG), financial services and telecommunications, the study says.
OUTFRONT Media unveils innovative Melograno campaign in San Diego
In OOH News By Rajiv Raghunath - September 30, 2022
The media sites selected for the campaign are in close proximity of the brand’s outlets
US OOH majors Lamar, Outfront, Clear Channel Worldwide to present at Toronto 2022
In OOH News By Rajiv Raghunath - April 26, 2022
"We are very fortunate in securing Sean, Jeremy, Ryan from Omnicom and Scott who will give us a unique insight into the very top echelons of our industry,” states Tom Goddard, President, WOO
Lamar CEO Sean Reilly joining WOO board; to address Toronto Global Congress
In OOH News By Rajiv Raghunath - March 30, 2022
WOO President Tom Goddard says: "Sean will certainly make an impact on WOO with his vast experience and strong views on how the global OOH industry needs to develop”.
OOH major Lamar Advertising joins WOO
In OOH News By M4G Bureau - February 22, 2022
Lamar operates more than 352,000 billboard, transit, airport and interstate logo displays in the US and Canada, including the largest network of large-format digital displays in the US, with more than 3,900 digital units.
Global OOH to grow at 6.5% in 2021 to $55.03bn, powered by surging DOOH: PQ Media research
In OOH News By Rajiv Raghunath - September 09, 2021
Global OOH ad revenues are expected to grow 9.0% in 2021 and consumer time spent with OOH media is projected to rise 1.6% this year, fuelled by a 6.3% surge in average weekly consumer exposure to DOOH media.
How OOH can go more digital and mobile
In OOH News By N Jayalakshmi - May 22, 2021
Christian Schmalzl, Co-CEO, Stroer SE &CO. KGaA, and Andy Sriubas, Chief Commercial Officer, OUTFRONT Media, talked about the dynamics of digital and mobile marketing in the context of OOH in WOO European Forum meeting.
WOO to launch global DOOH campaign #OurSecondChance
In Digital OOH By Rajiv Raghunath - July 23, 2020
First major campaign from New Commercial Arts, the agency formed in May by adam&eve founders James Murphy and David Golding with Ian Heartfield from BBH and Rob Curran from Wunderman Thompson
World Out of Home Organization names heavyweight 2020 Annual Awards panel
In OOH News By M4G Bureau - February 18, 2020
Gill Reid, Board Director Out of Home at MediaCom & Guy Cheston, Partnerships Director of Harrods join the awards panel
Autoliv displays safety commitment quite literally
In Campaigns By M4G Bureau - October 25, 2019
OUTFRONT Media's In-House Creative Studio designs larger-than-life 3D Teddy Bear for Autoliv to promote the company's vision of saving more lives