Results For "OMA"
240 News Found
OOH spend rises faster than total ad spend in Canada in H1 2014
In OOH News By VJ Media Bureau - August 19, 2014
Also, OOH revenue has increased 5.5% in the first six months of 2014 compared to the corresponding period of 2013
OMA New Zealand reports 0.7% growth in member revenue in Q2 2014
In Digital OOH By VJ Media Bureau - August 04, 2014
When added to the 2.3% growth posted for Q1 2014, the OMANZ members' half year results show total revenue up year-on-year
Croma creates 3D experience in the outdoor
MOMS executed the innovative, 15-day campaign in Mumbai, Delhi and Bangalore
Croma creates 3D experience in the outdoor
MOMS executed the innovative, 15-day campaign in Mumbai, Delhi and Bangalore
Croma creates 3D experience in the outdoor
In OOH News By VJ Media Bureau - July 11, 2014
MOMS executed the innovative, 15-day campaign in Mumbai, Delhi and Bangalore
Global OOH trends have a bearing on Indian OOH business: Chris O'Donnell
In OOH News By VJ Media Bureau - July 09, 2014
6 global OOH trends impacting India are: (i) Rise of the Destination, (ii) Rise of Experiential; (iii) Planning Convergence; (iv) Technology in Buying (including Automation); and (vi) Technology in Planning (including new ways of measurement)
BlackBerry unveils Z3 on OOH, plans bigger campaign
In Campaigns By VJ Media Bureau - July 09, 2014
The innovation was executed at Mahim Causeway, targeting SEC A & B audience
Kerala OOH: Gearing up for the next growth wave
In OOH News By Rajiv Raghunath - June 16, 2014
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry enjoys high visibility in the God's Own Country by virtue of the expansive spread of outdoor media assets, hoardings in particular, across all cities and towns in the state. Rajiv Raghunath caught up with senior office bearers of Kerala Advertising Industries Association (KAIA) to get a sense of the local industry's business dynamics.
New Zealand Outdoor Media shows 13.4% growth in annual revenue
In OOH News By VJ Media Bureau - March 25, 2014
The New Zealand Outdoor media investment now stands at 3.3% of all media spend following a growth in annual revenue of 13.4% year-on-year over 2012.
Cab Advertising: OOH on a new gear
In OOH News By Bhawana Anand - March 11, 2014
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the driving thought behind transit advertising. Indeed, with traditional OOH space getting saturated more and more and more brands are looking at alternative OOH options such as transit communication, particularly cab advertising, to connect with the audience. Here's a look at how and the inherent challenges.
