Results For "OMA"
240 News Found
OOH industry, govt collaboration works best for community: OMA
In Digital OOH By M4G Bureau - March 07, 2017
Outdoor Media Association CEO Charmaine Moldrich has been quoted in a ProPrint report as saying"The OOH industry plays an important role in creating vibrant citiesâ€
OOH investments in New Zealand scale $100mn in 2016: OMANZ
In Digital OOH By M4G Bureau - February 16, 2017
OMANZ has a renewed commitment to ensuring that NZ OOH remains in the ascendancy
DOOH spurs Australia OOH growth
In Digital OOH By VJ Media Bureau - January 16, 2017
Australia's OOH advertising industry saw a massive 15.7% revenue growth during 2016, according to data released by the Outdoor Media Association
Big FM goes live at JCDecaux bus shelters in Delhi with romantic hits
In Campaigns By Satarupa Chakraborty - January 10, 2017
Big FM is promoting their brand among young college and office goers
Creativity, innovation are key to OOH growth
In Digital OOH By VJ Media Bureau - December 19, 2016
Data is becoming increasingly important as marketers realise the benefits of delivering timely, contextual and personalized messages.
"Domain expertise can make outdoor do wonders"
In Viewpoints By M4G Bureau - November 23, 2016
While the biggest of brands are still figuring out what kind of an OOH creative can stir maximum impact, security gadgets brand CP Plus has quite nailed the thing. Yogesh B Dutta, Chief Operating Officer, CP Plus speaks on the key success factors for OOH campaigns.
DOOH spurs OOH growth in Australia
In Digital OOH By VJ Media Bureau - October 28, 2016
Australia is reportedly a world leader in digital OOH investment
The Yak is Back in QMS' latest Digital OOH Campaign
In Digital OOH By Nabamita Chatterjee - June 27, 2016
This temperature driven campaign marks the evolution of the Yak in the outdoor media domain with QMS previously working with Lazy Yak to deliver an impactful brand campaign across the company's digital network earlier this year.
YOC & Young Outdoorians! Contest teams gear up to compete at OAC 2016
In OOH News By VJ Media Bureau - June 17, 2016
As breakaway sessions on Day 1 of OAC 2016, the contestants of YOC and Young Outdoorians! Contest 2016 were briefed by the respective anchors to create impactful creatives and media plans which will be presented to the respective jury tomorrow.
DMRC to offer more space and scope to OOH
In OOH News By Satarupa Chakraborty - April 05, 2016
With two more lines and new-age automated trains being added to its inventory, DMRC is likely to evolve as a larger playground for OOH. The ongoing consumers' survey will also contribute to that.