The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
The Convention will be a singular opportunity for industry leaders and professionals to assess the current market trends, advertiser demands and pain points, innovations, new technologies...
Bright Outdoor Media has used large formats in Mumbai to build audience interest in the two shows
The agency decided to surprise mothers of all their employees across offices through an OOH campaign
The party used Christie digital projectors to display holographic images of Narendra Modi at election rallies scheduled simultaneously at various locations
Geometry Global India executes the Lifebuoy activation across 1,500 rural schools in UP and Maharashtra
For brand marketers IPL offers some exciting opportunities to connect with the audience by using mediums like OOH . Leading this pack are TV channels leveraging...
Ciroc's Spirited Holiday Message
The idea was to create a communication campaign that would resonate with every citizen in the city.
The brand went in for a judicious mix of traditional OOH and on-ground activation in tie-up with Big Bazaar and Café Coffee Day to target their...
