Wonderz Entertainment conducted fun activities like push-ups for men, ball-the-basket, straw-separate, tongue-twisters, etc., to bring people to the car display zones; the audience response was cited...
Most of the auto brand campaigns highlight festive offers to customers, while some beckon buyers to take advantage of GST exemption on particular class of vehicles
Tepid macro-economic conditions largely responsible for the lack of buoyancy in OOH business in most markets across the country, says industry leaders
Post this development, the network created an integrated creative team which will deliver solutions for Maruti Suzuki brands.
Several car majors saw a significant increase in car sales in August 2017 as compared to the corresponding period of the previous year. The demand levels...
Swift Devils Circuit, a racing event conducted by Volano Entertainment that has a 5km run with military obstacles, is targeting fitness aficionados in Delhi through JCDecaux's...
The MDEX determines each brand's mobile performance against five dimensions: Discoverability, Mobile Optimization, Navigation and Content, Utility and Usability, and Driving Desired Actions
Presenting his topic'Driving in Top Gear with OOH' on Day 1 at OAC 2016, Sanjeev Handa, Vice President and Head of Marketing, Maruti Suzuki India Limited...
Sanjeev Handa will make a presentation on how auto brands can effectively leverage the OOH medium for brand promotion in his address titled"Driving in top gear...
