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How BJP went high tech with OOH campaign this election
In OOH News By Bhawana Anand - June 03, 2019
From customizations and live remote feeds to mapping and monitoring, the BJP’s OOH campaign during this year’s Lok Sabha election saw the biggest third party monitoring plan ever done in OOH
Locad begins pilot for Sceen-ooh
In OOH Solutions By Bhawana Anand - April 29, 2019
The company has tied up with a couple of media owners in Delhi & Mumbai to do the testing on 2100 screens