Results For "ISE"
970 News Found
Central de Outdoor Brazil launches new data and automation platform ECOSS OOH
In OOH Solutions By Rajiv Raghunath - October 19, 2023
The solution is powered by a customised OOH technology solution deployed by Adsmovil OOH
‘Brands & agencies are pushing operators for deeper insights’
In Gallery By - October 16, 2023
Michael Steinberg, Chief Revenue Officer, StreetMetrics says that as advertisers are unlocking their budgets, OOH needs to show results. “We need to measure how audiences behave as a result of the exposure to ads and the end performance as a result of that”.
SpectaLook opticals celebrates World Sight Day with outdoor campaign
In Campaigns By M4G Bureau - October 13, 2023
The global event is an effort to raise awareness about blindness and vision impairment.
DOOH Platform MASTRUM launches 1st phase on 34,000 screens across Japan
In Digital OOH By Rajiv Raghunath - October 12, 2023
MASTRUM, powered by Moving Walls, is a white-labeled, customised DSP/SSP platform tailored to the Japanese OOH advertising market
World Out of Home Organization adds 11 new members from four continents
In OOH News By M4G Bureau - September 25, 2023
Four of the new members are national media owners, two are national media agencies, three are OOH service providers/suppliers, one is a national media association and one a national regulatory body.
Rajkot Rajpath invites e-Tenders for advertisement rights
In OOH News By M4G Bureau - September 13, 2023
The tenders are for the advertisement rights of hoardings and kiosks on lightning poles in the city of Rajkot.
Neil Diamond Musical: A Beautiful Noise to open DPAA Summit in New York on Oct 10
In OOH News By Rajiv Raghunath - September 06, 2023
Broadway has always leveraged out of home and so it is fitting that we once again have an iconic Broadway show: Barry Frey, President & CEO, DPAA
OMA launches cloud-based industry-wide automated insertion order tool OASIS
In OOH News By M4G Bureau - September 04, 2023
The platform was built to standardise and streamline the campaign buying and verification process
‘TV and DOOH complement each other’
In Viewpoints By Aayush Mohanan - August 18, 2023
Anindya Khare, Marketing Head, Zee Media talks to Media4Growth on the differences between TV, OOH and the possibilities that the medium offers advertisers.
Srishti unveils state-of-the-art DOOH media at iconic Chennai Central Railway Station
In Digital OOH By M4G Bureau - August 16, 2023
The DOOH screens, currently under trial operations, will be utilised for display of Railway related information, alerts and updates in the event of any disaster management and advertising.