The local civic body plans to form a committee to make a representation for allowing more advertising formats in the city
The company will design, develop, operate and market the airport advertising media for a period of 10 years
The account size is estimated to be Rs 100 crore per annum across all media
Subhash Dey Niyogi’s 50-year career association with Selvel One described as “the rarest of rare in the outdoor fraternity”
Abilities like proficiency in delivering effective, data-driven, personalised plans helped the agency in winning this account
The solution is helping to define a new category of interactive large-format single panel displays, with bezel-free viewing above 100 inches, with screen sizes available at...
The rates have been revised in keeping with the expected advertising demand for these formats, and also to buoy the civic body’s revenue earnings
The airport has seen highest increase in passenger traffic volume among AAI airports
The brand has launched a 360 degree campaign to drive its ‘Good Health’ messaging
Rules have been laid down for agency accreditation; new agencies may apply for provisional accreditation