Moustache Jeans creates wide presence with audience as centre of attraction

In Digital OOH By Ria Banerjee - December 19, 2019

Moustache Jeans displays localites greetings on multiple OOH formats to surprise city spectators for Wish Big Carnival initiated by Selvel NEXT-IN

Tata Tea Premium touches Delhiites’ hearts via its lifeline

In Campaigns By M4G Bureau - December 18, 2019

As part of the integrated hyperlocal campaign, the brand takes an interesting route to evoke Dilli's regional pride by Delhi metro wrapping

AdMavin launches an initiative to help Tier II & III media owners

In OOH News By M4G Bureau - December 10, 2019

AdMavin UPCOUNTRY is designed to bring forth the OOH media owners cum ad agencies in tier 1, tier 2 and tier 3 cities to the limelight

M&E sector share of GDP must increase to 2%: Sudhanshu Vats

In Digital OOH By M4G Bureau - November 15, 2019

Growth has to be more widely distributed within the value chain, he said in his address at the CII Big Picture Summit

Gandii Baat show teaches some Achhi Baat with ambient advertising

In Campaigns By M4G Bureau - October 14, 2019

The show turned out to become the topic of discussion with its unique ambient advertising approach

Mediacom bags GOQii's India Media Mandate

In OOH News By M4G Bureau - September 23, 2019

The agency will be responsible for media strategy, planning, buying and implementation for all media

Forevermark announces yet another big campaign #TRUSTFOREVERMARK

In OOH News By M4G Bureau - September 20, 2019

The latest campaign launched by the brand to be rolled out in next three months targeting 9 Tier I and 41 Tier II cities

Anand Laxman Wagaralkar replaces Nidhi Choudhari as MCGM advertising deptt head

In OOH News By M4G Bureau - June 18, 2019

Earlier Anand was the Deputy Municipal Commissioner of Zone III

TV+OOH Impression in Week 14 = 15.33 billon: BARC India report

In OOH News By M4G Bureau - April 12, 2019

Reckiit Benckiser India, HUL & ITC are ranked as the top 3 advertisers in the data report

Samsung sees digital opportunities in Tier I & II airports

In Digital OOH By Bhawana Anand - December 11, 2018

The global major to actively look at Tier I & II airports across the country to deploy its digital display products