Results For "GroupM"
73 News Found
Anupriya Acharya takes over charge of AAAI as President
In OOH News By M4G Bureau - September 22, 2020
Ashish Bhasin will be the ex-officio member of the association executive committee for 2020-21 as its immediate past President
Mindshare Wins Media Mandate For Great Learning
In OOH News By M4G Bureau - September 10, 2020
Mindshare will be responsible for the media strategy, planning, buying and implementation for all media
T. Gangadhar elevated as CEO- APAC of Essence
In OOH News By M4G Bureau - September 09, 2020
"I am honoured to have the opportunity to lead this truly special agency in APAC", says T. Gangadhar
Mediacom to handle AOR of Lionsgate Play
In OOH News By M4G Bureau - September 02, 2020
The agency will be responsible for the media strategy, planning, buying and implementation for all media as per Lionsgate’s requirements.
Motivator India wins media mandate for MilkLane
In OOH News By M4G Bureau - September 01, 2020
The agency will manage offline and online media for MilkLane
What does poll conducted by Media4Growth say?
In OOH News By Bhawana Anand - July 17, 2020
The poll shows that 79% of outdoor industry people believe that metrics and measurement will play a vital role for their business growth
OOH advt to see partial rebound with 14.9% growth in 2021, says GroupM report
In Research By M4G Bureau - June 24, 2020
The report expects that beyond 2021, although larger brands will increase their allocations of budgets to the medium but outdoor advertising will grow slowly
GroupM’s UK mid-year forecast delays OOH industry rebound
In Research By M4G Bureau - June 18, 2020
The report predicts 35% decline in 2020 and 23% rate of growth in 2021
'DOOH to grow with programmatic buying becoming new normal'
In Research By Bhawana Anand - June 12, 2020
GroupM’s report ‘Brand Safety’ mentions that DOOH as a medium will grow more advanced and complex as programmatic buying becomes more commonplace
Interactive technologies add new dimensions to experiential marketing
In OOH News By Bhawana Anand - June 01, 2020
Industry experts share their viewpoints on ‘The Next Pivot’ in a webinar hosted by The Advertising Club Bangalore