Goldee Patnaik, Vice President of India Marketing at itel Mobile, shares how innovations are reshaping OOH advertising and why strategic integration with digital media is key...
The Coca Cola owned beverage company’s latest ad for its honey-infused fruit juice is attracting eyeballs with its ingenious billboard
Dettol Banega Swasth India has launched Swachh Bharat Swasth Bharat Yatra to raise awareness on health, hygiene, and sanitation through a series of 90 Nukkad Nataks...
The joint campaign aims to spread awareness about the role of special police team ‘Pink Brigade’ created for the protection of women in Uttar Pradesh
The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels
Allahabad airport, sees spike in demand with increased passenger capacity and flight operations at the airport
With Indigo and Spicejet flights shifting operations to Terminal 2 of IGIA, more brands are likely to be drawn to the advertising opportunities at the terminal,...
Laqshya Solutions has planned and executed the Veet three-week, multi-city campaign
The media plan and creatives for this campaign were planned by Laqshya Group, highlighting the differentiators of Harpic Red and Blue offerings. A mix of billboards,...
As part of Indian Railways' plan to bring 6 stations under the RDN, Jaipur station will be the next to join the digital network