Rohit Chopra, COO, Times OOH maintains that there has been a surge in business from key national agencies as well as regional ones
The Nashik Outdoor Advertising Welfare Association fought as one to coerce the city's municipal body to end serious deviations in the outdoor advertising contract awarded to...
The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH...
In an insightful conversation with Media4Growth, Praphul Misra, Founder and Managing Director of Oi Media, reflects on the transformative role played by data in the realm...
DOOH revenue accounts for 74.1% of total net media revenue year-to-date
Sujai Karampuri comes with over two decades of experience in designing and developing sophisticated and high technology software-integrated-with-hardware products
Xtreme Media revolutionises urban transit in Guwahati with smart LED displays at bus depots, in association with Prodigy Communications and Marketing Pvt Ltd
Mark Bracey, Co-Founder & Chief Commercial Officer, DoohClick speaks about the company’s business offerings, mode of client engagement, market outreach and other key factors in an...
The objective is to establish greater transparency and accountability in the poll campaigning
Smartly placed OOH media use jewellery and clothing stores to lure customers into buying life insurance
