To get closer to its core TG, the brand is bringing in attractions like larger-than-life sized figurines of favourite Avengers such as the Incredible Hulk, Ironman,...
As part of the contract, the brand will showcase identity via stadium branding
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies
Elbert D’silva to spearhead the Product Leadership & Excellence Team
Backlite Media is now the advertising partner for Roxy Cinemas at Boxpark, La Mer, The Beach and City Walk
The campaign planned by Taproot Dentsu will be launched across all media channels and platforms
DAN brings data and programmatic functions under one roof; will be led by Gautam
The campaign will be launched across mediums along with high powered on-ground activations
Samarjit Choudhry has been elevated to the role of President and Soumitra Karnik given additional charge as CCO at Happy mcgarrybowen