The central theme of the branding exercise was to inform the truck drivers of the stress-relieving qualities of the ayuverda oil; RoadAds executed the branding and...
The key reason for the non-fare revenue shortfall may be attributed to the consolidated media packages failing to gain traction
The billboard will detect a smoker lighting a cigarette/bidi in front of it and responds by launching a short video that shows the real-time effects of...
The advertising rights for 16 stations on DMRC’s Yellow line have been bagged by Hindustan Publicity and Focus Media in a joint venture. Line 2 is...
Clear Channel Outdoor Americas and Texas Center for the Missing (TCM) have launched the campaign to feature digital images of missing children from San Antonio, Dallas,...
Dr Amiya Chandra, currently the Development Commissioner, Adani Ports & SEZ, Mundra, has authored a landmark book on Indian OOH advertising which will be released soon;...
Allotted for 10 years, the company will handle the rights for inside and outside media; along with activations at experiential spaces
Why must different civic bodies apply different tax norms when the purpose of GST implementation was to bring about uniformity in taxes?
Reminder Outdoor Advertising has decked up the outdoor the beginning of April with teasers and revealers using extensive OOH formats like billboards, pole kiosk and traffic...
The tourism body rolled out the ‘Go Kerala’ campaign in the UK with full wraps of 5 double-decker buses plying on Central London roads
