Retailer Argos as the brand partner is using the space on the metaverse screens as part of its strategy to drive consideration and awareness of premium...
The need of the hour for brands today is complete solutions that include both rugged hardware and stable software and which function as effective source of...
The campaign encourages men to get the PSA test for early detection and not to be prostate shy
In a process of continual improvement, the collaborative and agile alliance between Pernod Ricard and JCDecaux will help accelerate the development of new data-related features and...
From audience measurement and role of technology, to leveraging creativity and enhancing the competitive quotient of OOH, the second and concluding day of OAC 2022 set...
Interactivity and immersion are competing with passive experiences
Abhinav, who is the Category Head for Sport/Electric at Bajaj Auto, is responsible for proposing, creating & executing brand marketing & communication for the 'sport' motorcycling...
The DOOH media asset has been put up at a busy traffic junction in the vicinity of the Bandra-Kulra Complex (BKC)
Prerna's abilities as a designer and a thinker come from a keen understanding of multiple disciplines which makes her a very sought-after and new-age brand creatives...
The collaboration is designed to drive DOOH expansion in the southern markets
