Ashish Morone, SVP & Head – Marketing Communication, HDFC Bank part of OAA 2023 Jury

In OOH News By M4G Bureau - May 09, 2023

A marketing veteran with over 20 years of experience leading some of the biggest brands, Ashish joins the distinguished OAA Jury for 2023 contest.

‘Mumbai Meri Jaan’ exudes high energy in the Maximum City

In Campaigns By M4G Bureau - April 13, 2023

Snapshots of the campaigns in the city

Bandhan Bank back on OOH

In Campaigns By M4G Bureau - January 19, 2023

The campaign features its brand ambassador Saurav Ganguly

Brands leverage gate branding at the Magh Mela in Prayagraj

In Campaigns By Nisha Yadav - January 16, 2023

State Bank of India, Shree Shree Tattva, Lux Cozi, Prism Cement, JK Super Cement, and Union Bank of India are among the companies that have taken advantage of this opportunity to connect with a large and diverse audience.

It’s a busy start to the year for OOH in Mumbai

In Campaigns By M4G Bureau - January 06, 2023

Brands of all hues writ large on billboards

‘Football Fever’ grips audience attention at Mauritius airport

In Campaigns By M4G Bureau - December 27, 2022

Times OOH conceptualised and executed the ‘Football Fever’ event at the Sir Seewoosagur Ramgoolam International Airport (SSRIA), Mauritius.

Yatra of a new kind: When CAs met MSMEs as part of bus campaign

In Campaigns By M4G Bureau - December 02, 2022

Mindwave Media recently conducted a bus campaign called the ‘ICAI MSME Yatra’ for the Institute of Chartered Accountants of India (ICAI) with the ICAI bus travelling to 75 cities across the country in 75 days and conducting more than 10,000 MSME meetings.

Orange Bank & Jellyfish ran 1st French pDOOH campaign on DV360

In Digital OOH By Rajiv Raghunath - November 29, 2022

The two-week OOH campaign ran on 2,000 Clear Channel France displays in shopping centres via Broadsign OOH SSP

Australia’s TMS in tie-up with Broadsign to power retail media expansion

In Digital OOH By Rajiv Raghunath - October 04, 2022

The Media Shop TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a new collection of 500 screens.

PNB woos TG with brand splash on Delhi Metro

In Campaigns By M4G Bureau - September 28, 2022

For this campaign, Punjab National Bank leveraged the Yellow Metro line that recorded a ridership of 1.16 million passengers in May-July 2022.