Results For "Bank"
145 News Found
DDB MudraMax-Media appoints Gerald Roche as Sr VP
In OOH News By VJ Media Bureau - June 04, 2015
Gerald has experienced all aspects of media planning, buying and AOR management in his career span of close to two decades
'OOH is ideal for hyper-localising campaigns'
In Viewpoints By M4G Bureau - June 01, 2015
Kotak Mahindra Bank, one of the largest private banks in the country, runs highly innovative outdoor advertising campaigns to connect with its target audience. The bank leverages the OOH medium to effectively localise its messaging to consumers. Karthi Marshan, Sr. EVP & Head - Group Marketing, Kotak Mahindra Bank, talks about the bank's approach to OOH advertising in conversation with Rajiv Raghunath of Outdoor Asia. Edited excerpts:
Kotak Mahindra Bank launches high-decibel OOH campaign post merger
In Campaigns By VJ Media Bureau - April 16, 2015
MOMS planned ubiquitous presence for the bank in the outdoor to create an impactful impression in the minds of Kotak Mahindra and ING Vysya customers
RBI rolls out pilot awareness campaign at Patna Railway Junction
In Campaigns By Nabamita Chatterjee - March 30, 2015
The OOH campaign, executed by Century Group of Companies, cautions passengers about fake currency notes and how to identify them
TIMDAA gets over 200 unique advertisers on digital network
In OOH News By Bhawana Anand - February 02, 2015
Some of the advertisers on the screen include Apple, Yes Bank, Samsung, Volvo and Total. The network of 212 digital screens at the Delhi airport was conceived in late 2010 and went live in 2011 called"Channel - Tâ€.
DDB Mudra West appoints Ferzad Variyava as Group Creative Director
In OOH News By VJ Media Bureau - August 26, 2014
Variyava commands over 13 years of experience, having worked on household blue chip brands in the banking, media, FMCG, beauty, personal care, travel and telecom domains
Axis Bank rolls out outdoor campaign to promote its offerings
In Campaigns By Bhawana Anand - August 14, 2014
Milestone Brandcom executed the 21-day campaign in 34 cities
Global Advertisers executes SBI outdoor campaign across 21 cities
In Campaigns By Bhawana Anand - July 24, 2014
The campaign has been deployed on various formats such as hoardings, bqs and unipoles
Ad Touch appoints Dinesh Panjabi as Head - West & South Zone
In OOH News By Nabamita Chatterjee - May 14, 2014
Panjabi has over 12 years of experience in the OOH industry and five years in film production & ATL activities
IndusInd Bank inaugurates branded Rapid Metro station in Gurgaon
In OOH News By Bhawana Anand - May 08, 2014
The tech-driven branding initiative is targeted at young commuters who appreciate innovation and quality service