Results For "Bank"
145 News Found
Madison Media wins 21 new businesses in 2015
In OOH News By VJ Media Bureau - January 13, 2016
The estimated size of these accounts put together is above Rs 1,000 crores. The Agency ended 2015 by announcing 2 key wins - PepperTap and Policy Boss on the last 2 working days of the year.
India Handloom, Allahabad Bank and Airwick campaigns hop onto DMRC
In OOH News By Swati Singh - November 25, 2015
Handled by Delhi-based EG Communications, India Handloom, Allahabad Bank and Airwick resort to lower panels of Delhi Metro as part of their OOH practice.
YES BANK: Banking On Engaging OOH
In Viewpoints By M4G Bureau - October 05, 2015
In an exclusive chat with Outdoor Asia, Rajat Mehta shares more insights about the bank's marketing strategy and the role of OOH in the media mix.
Bringing music to Jo'burg traffic
In Digital OOH By BY DANETTE BREITENBACH - September 14, 2015
For the Standard Bank Joy of Jazz, the brand dug a little deeper, emphasising the live element of performance and taking live music to unexpected places
Bandhan Bank turns Kolkata to a blue city for their launch
In Campaigns By Nabamita Chatterjee - September 04, 2015
The campaign uses a mix of OOH formats, with high emphasis on transit media and media presence at transit points.
OOH delivers in myriad ways, says Sagnik Ghosh
In OOH News By VJ Media Bureau - July 29, 2015
Speaking on the theme'How OOH works for my brand - a case study of Axis Bank' on day 2 of the Outdoor Advertising Convention that was held in Mumbai during July 24-26, Sagnik Ghosh, Senior Vice President & Head Marketing, Axis Bank, said that OOH is central to the bank's branding and communication strategy.
Innovations key to OOH success, say bankers
In OOH News By VJ Media Bureau - July 28, 2015
The'Banking on OOH' session at the Outdoor Advertising Convention was addressed by Rajat Mehta, President & Country Head- Brand, Digital & Retail Marketing, YES Bank, Jasneet Bachal, Sr VP - Group Marketing, Kotak Mahindra Bank, and Anand Dubey, VP Marketing, IndusInd Bank.
Jasneet Bachal to speak on'Banking on OOH' at OAC
In OOH News By VJ Media Bureau - July 23, 2015
Jasneet Bachal, Sr. Vice President - Group Marketing, Kotak Mahindra Bank, effectively marries brand communication with media at Kotak Mahindra Bank, with a special focus on innovations in the social media dimension.
Rajat Mehta, Karthi Marshan, Anand Dubey to speak on'Banking on OOH' at OAC
In OOH News By VJ Media Bureau - July 15, 2015
Rajat, President & Country Head, YES Bank, Karthi Marshan, Sr. EVP & Head - Group Marketing & Principal Nodal Officer Kotak Mahindra Bank, and Anand Dubey, Vice President & Associate Marketing Partner, IndusInd Bank, will make presentations on how OOH works for the banking industry, and discuss their expectations from the OOH industry
